Posted on Jan 12, 2009

New Insight vs. New Prius

I suppose that Honda thought neither Toyota, nor the rest of us would notice the striking similarity of their newly designed Insight hybrid to the Toyota Prius. Or perhaps, they intentionally styled their Prius-fighter on the highly successful competitor. In either case I’m really disappointed in Honda for not being more original in the design process with this car. I typically give Honda high marks for overall industrial design and aesthetics, but I just can’t respect such a blatant copy.

On the other hand, I feel like wagging my finger at Toyota for their Prius redesign. I mean, it’s the SAME car. There’s nothing revolutionary about the “next generation” Prius. They just gave it some new sheet metal, and spiffed up the interior and called it a day. I was really hoping that it would carry the hybrid torch even further by distinguishing itself in an increasingly competitive segment. I guess if it ain’t broke, don’t fix it.

What do you think?

4 Comments

  • Roger says:

    Totally agree Honda should have designed something more distinctive. Toyota should have made more innovations than merely an evolutionary step in the Prius brand. Frankly the Prius design is dated and the back part of the vehicle is terrible, specially for visibility when driving one. Having driven several, hope the interior has taken a leap forward or at least that Honda is more original in that regard and does not just make a “me too” hybrid car everyone will take for the other.

  • Carlos Pelaez says:

    haha very funny xDDD . prius rules!

  • Denis says:

    The original Honda Insight had many design features that Prius copied in the first place. Same wedge shape, same extra window in the trunk lid.

  • Dan says:

    Very true Denis, but if you remember the original Prius was more of a sedan, something that neither vehicle has ever gone back to since. I think Tesla and others have the right idea but trying to create an Accord/Camry style hybrid or electric vehicle for the masses.